Never Forget to Renew Your Domain Again
Set up domain expiry alerts so you always renew on time—and never lose your domain to squatters.
Losing a domain because you forgot to renew it is one of those mistakes that feels impossible—until it happens to you.
One day your website is there. The next, visitors see a parked page full of ads, or worse, your domain has been snatched by someone else entirely.
The renewal emails went to an old address. The card on file expired. Auto-renewal failed silently. Whatever the reason, the result is the same: your domain is gone, and getting it back is expensive, time-consuming, or impossible.
Domain monitoring prevents this by tracking your domain’s expiration date and alerting you before it’s too late.
What Happens When Your Domain Expires
Domain expiration doesn’t happen instantly. There’s a timeline—but each stage gets more expensive and risky:
Active (Before Expiry)
Your domain works normally. Renew at standard price anytime.
Grace Period (0-45 days after expiry)
Your site goes down, but you can usually still renew at normal price. Length varies by registrar.
Redemption Period (30-90 days)
Domain can be recovered, but registrars charge hefty redemption fees—often $100-300+.
Pending Delete / Released
Domain becomes available to anyone. Squatters and bots grab valuable domains instantly.
Real consequences
Companies have lost domains worth millions. Even small businesses have had to pay thousands to buy back domains from squatters—or rebrand entirely when they couldn’t.
Why Auto-Renew Isn’t Enough
Most registrars offer auto-renewal. So why do domains still expire? Because auto-renewal can fail:
Payment method expires
The credit card on file expired and you never updated it. Auto-renewal fails silently.
Email goes to spam
Renewal notifications land in spam or an inbox nobody checks anymore.
Staff changes
The person who registered the domain left the company. Nobody knows the login.
Registrar issues
Billing errors, account problems, or the registrar simply doesn’t auto-renew correctly.
Auto-renewal is a good first line of defense, but it’s not foolproof. You need a backup system that alerts you directly—independent of your registrar.
How Domain Monitoring Works
Domain monitoring tools check your domain’s WHOIS records to track when it expires. They work independently of your registrar, so you get alerts even if your registrar’s emails fail.
When expiration approaches, you get notified via email or SMS—giving you time to manually verify renewal happened, or take action if it didn’t.
It’s a simple safety net that catches problems before they become disasters.
Setting Up Domain Expiry Alerts
Add your domain to SiteRooster
Enter your website URL. SiteRooster automatically looks up the domain’s WHOIS data and starts tracking expiration.
Domain tracking starts automatically
Your dashboard shows the domain expiration date immediately. No extra configuration needed.
Configure alerts (paid plans)
On paid plans, you’ll receive email alerts as expiration approaches. Medium and Enterprise plans include SMS alerts for critical warnings.
Tip: Monitor domains you don’t own too
Watching a domain you want to buy? Monitor it to get alerted if it’s about to expire—you might get a chance to grab it.
What to Do When You Get an Alert
When you receive a domain expiry alert, here’s your checklist:
Domain Renewal Checklist
Log into your registrar and verify the domain status and expiration date.
Check your payment method — is the card on file still valid?
Confirm auto-renewal is enabled — some registrars disable it after failed attempts.
Manually renew if in doubt — don’t wait for auto-renewal if expiration is imminent.
Update contact email — make sure registrar emails reach someone who checks them.
Free vs Paid Domain Monitoring
| Feature | Free | Small ($9/mo) | Medium ($29/mo) |
|---|---|---|---|
| Domain expiry tracking | ✓ | ✓ | ✓ |
| Dashboard display | ✓ | ✓ | ✓ |
| Email alerts | ✗ | ✓ | ✓ |
| SMS alerts | ✗ | ✗ | ✓ |
| Domains monitored | 1 | 5 | 10 |
Even the free plan gives you visibility into your domain’s expiration date. Paid plans add proactive alerts so you don’t have to remember to check.
Don’t Risk Losing Your Domain
Your domain is your online identity. It’s on your business cards, your email addresses, your customers’ bookmarks. Losing it isn’t just an inconvenience—it can damage your business and reputation.
Domain monitoring is cheap insurance. Set it up once, and you’ll always know when expiration is coming—whether auto-renewal works or not.
It takes two minutes to add your domain. Do it now, before you forget.
Protect Your Domain
Add your site and we’ll track your domain expiration automatically. Never miss a renewal again.
Start Monitoring Free